The 18th PRESSE & MÉDIAS AU FUTUR trade show was held at the NewCap Event Center in Paris. This major event brought together the main players and service providers in the media sector. It provided an opportunity to analyze recent changes in the press industry. It was also an opportunity to discover the latest innovations dedicated to the news industry.
At the heart of this edition, Bruno Génuit, Director of Melody, was interviewed by Alain Quarré and David Texier as part of AdTech au Futur.
Innovating to make the journalist's job easier
Bruno gave his perspective on changes in the press. He highlighted the impact of new technologies and digital technology. These advances are changing content creation and publication cycles. Bruno stressed the need to constantly adapt and innovate. These efforts enable us to remain relevant in a rapidly evolving field.
Watch the Interview
Watch Bruno Génuit's full interview below. He offers innovative concepts and stimulating perspectives on the future of journalism.
