The PRESSE & MÉDIAS AU FUTUR trade show has once again established itself as the annual gathering for press and media professionals. This event brings together all the players in the sector to discuss developments in practices, formats, and tools. On this occasion, Bruno Génuit, Director of Melody, was interviewed by Alain Quarré and David Texier to share his vision of journalism and the solutions that accompany it.
2025, the year of openness and integration
For Melody, 2025 is all about openness. From the outset, the solution was designed as a tool to connect journalists. Today, it is part of a technological integration strategy, connecting to numerous external tools in order to simplify workflows and meet the specific needs of newsrooms.
Artificial intelligence as a tool for format conversion
Bruno Génuit describes artificial intelligence as a set of services integrated into Melody. AI is used to transform existing content: suggesting titles, creating summaries, adapting content to specific formats or key points. It is not intended to create information, but to assist journalists in structuring and adapting their content, in line with the editorial guidelines specific to each media outlet.
Here is the video to watch in its entirety:
In this interview, Bruno Génuit reminds us that the journalist's job remains focused on researching, verifying, and validating information. Melody positions itself as a discreet but essential technological layer, serving editorial production by supporting newsrooms in an increasingly multi-channel and interconnected media environment.
